Burna Boy has officially set a new benchmark in African music history, achieving the highest-grossing concert by any African artist. His recent performance at London Stadium as part of the “I Told Them…” Tour generated $6.147 million (approximately ₦9.22 billion) from 58,973 tickets sold, solidifying his status as one of the continent’s most commercially successful acts.
The London Stadium event, part of Burna Boy’s global tour promoting his latest album, attracted fans from across Europe and beyond. The impressive turnout not only underscores Burna Boy’s international appeal but also demonstrates the growing global demand for Afrobeats artists.
According to Touring Data, the London Stadium show now holds the record for the highest-grossing single concert by an African artist, surpassing previous records set by other major Afrobeats stars. This achievement reflects both the scale of Burna Boy’s fanbase and the strategic planning behind his international tour.
The I Told Them… Tour has been a commercial powerhouse. Across 22 shows, Burna Boy has reportedly sold 302,801 tickets, earning approximately $30.5 million in total. In addition to London, his U.S. arena show at Capital One Arena in Washington, D.C. grossed $1.7 million, marking another milestone for African artists performing internationally.
Afrobeats on the Global Stage
Burna Boy’s historic concert is another indicator of Afrobeats’ expanding influence worldwide. With artists like Wizkid, Davido, and Burna Boy breaking into international markets, African music continues to dominate streaming platforms, festivals, and concert arenas.