The Internationale Funkausstellung Berlin (IFA) returned this year with an electrifying showcase of futuristic gadgets, breakthrough AI solutions, and cutting-edge consumer technology. From transparent TVs to AI-powered robots, IFA 2025 reaffirmed its role as the world’s leading tech trade show, bringing together innovators, manufacturers, and enthusiasts from across the globe.
Standout Winners at the IFA 2025 Innovation Awards
The inaugural IFA Innovation Awards spotlighted the companies pushing the boundaries of design and function.
- LG Electronics stole the spotlight with 17 awards, including Best of IFA for the LG SIGNATURE OLED T, the world’s first wireless transparent TV. LG also earned recognition for its Comfort Kit and Spielraum AI mobility platform.
- TECNO scored big with three awards for the Slim smartphone (billed as the world’s slimmest 3D-curved device), the MEGABOOK S14 AI laptop, and the AI Glasses Series.
- Other global brands like Samsung, TCL, Hisense, Miele, and Anker also took home awards in categories ranging from AI innovation to smart home integration.
Smartphones & Wearables
IFA 2025 reinforced how smartphones and wearables remain central to connected living.
- Samsung unveiled the Galaxy S25 FE and the Galaxy Tab S11 Series, strengthening its IFA portfolio with sleek designs and AI-powered features.
- TCL showcased the NXTPAPER 60 Ultra, an eye-comfort smartphone with triple-camera AI functionality (€499), alongside the NXTPAPER 5G Junior, a youth-focused device (€249) with Digital Detox Mode. They also introduced an educational smartwatch for kids.
- Withings and Garmin revealed AI-enabled wearables like the ScanWatch 2 and Fenix 8 Pro, highlighting health-focused data tracking.
Smart Home & Lifestyle Tech
IFA 2025 was packed with innovations designed to simplify everyday living.
- Roborock launched its 4-in-1 AI Cleaning System, combining a washer, dryer, robot vacuum, and mop into one compact, eco-friendly solution.
- Philips Hue expanded its Matter-compatible lineup, introducing a video doorbell and smarter lighting controls.
- SwitchBot presented an AI Art Frame and a quirky AI Pet, signaling how smart home devices are becoming more emotional and expressive.
- Lepro’s AI table lamp and other connected home gadgets reinforced the theme of energy efficiency and personalization.
Laptops, Gadgets & AI-Powered Tools
- Lenovo unveiled the ThinkBook VertiFlex, featuring a swivel portrait display perfect for reading or coding, plus a Smart Motion Concept adjustable stand.
- Acer impressed with the Swift 16 Air laptop and the Predator Helios 18P AI gaming rig.
- Acemate’s AI Tennis Robot turned heads with its ability to coach and retrieve balls, bringing automation to sports training.
- Anker’s Soundcore recorder debuted with GPT-4.1 transcription, blending productivity with AI-driven accuracy.
Entertainment & Visual Experiences
From projectors to drones, IFA 2025 highlighted immersive entertainment and bold design.
- Xgimi Horizon 20 Max projector delivered stunning 4K visuals with Dolby Vision support.
- Soundcore Nebula X1 Pro projector upped the game with Dolby Vision + Atmos.
- Technics SL-40CBT turntable catered to audiophiles, while Earfun Air Pro 4+ earbuds won praise for affordability and clarity.
- Antigravity A1 drone and Reolink TrackFlex Floodlight Cam also earned “Best of IFA” nods for functionality and innovation.
Design Meets Technology: Furniture & Lifestyle Crossovers
TCL introduced its NXTHOME™ concept, blending premium furniture and technology in collaboration with Bang & Olufsen and Roche Bobois. The company also revealed AiMe, the world’s first modular AI companion robot designed for homes.
Key Notes from IFA 2025
- AI Everywhere: From phones and glasses to vacuums and tennis robots, AI integration is on the high rise.
- Design-Driven Tech: Transparent TVs, ultra-slim curved phones, and AI-infused furniture show how aesthetics and functionality are merging.
- Smart Living Simplified: Compact, multi-functional, and eco-friendly solutions dominated the show.
- Global Stage: Asian tech giants (TCL, TECNO, Lenovo) shined alongside European leaders, proving IFA is a truly international showcase.
IFA 2025 wasn’t just about new gadgets; it was about reshaping how technology fits into everyday life. From the living room to the tennis court, and from luxury furniture to budget smartphones, the message was clear: the future is AI-powered, beautifully designed, and globally connected.